Business Studies – Part 1


Authors: Dr. Bilal Ahmed War, Dr. Firdous Ahmad Parray, Dr. Owais Ahmed Sheikh


Business studies are designed to meet the scope and sequence requirements of the introductory course on management. In this book not only the traditional approach to management is discussed but also the contemporary approach is also highlighted. The table of contents of this book is designed to address the variables that affect how, when, where, and why managers perform their jobs? What theories and techniques are used by successful managers at a variety of organizational levels to achieve and exceed objectives effectively and efficiently throughout their careers?